Welcome to statie.sh. This guide takes you from signup to your first batch of finished ads.
What you're getting
Every morning at the time you choose, statie.sh delivers fresh static ad concepts built for your product. Static means non-animated image creative, the kind that runs on Meta, TikTok, Pinterest, and display networks and still takes the bulk of paid-social spend in 2026.
These aren't other brands' ads collected for reference. They're new concepts generated for what you sell, in your colors, voice, and typography. Approve one and statie.sh renders the finished image, sized correctly for the placement and ready to upload.
What you'll need
- One product URL: your website, app store listing, or landing page
- About three minutes
- Optionally, a Slack workspace where you can install apps
Step 1: Create your account
Sign up at statie.sh with your work email or GitHub, then create your first project. You get a 1-day free trial.
Step 2: Tell us about your product
Paste your product URL and a one-line description of what you offer. You can add more sources later in project settings: additional landing pages, app store listings, anything that describes what you sell.
statie.sh reads those pages for your positioning, category, and audience signals, so the ads match what you actually sell rather than a keyword match.
If you run multiple products or brands, create one project per brand. Each project gets its own brand kit, schedule, and Slack channel.
Step 3: Check your brand kit
This is the step worth spending time on. statie.sh studies your site, your competitors, and your audience, then builds a brand kit: colors, fonts, tone of voice, and the hard rules an ad should never break. It also maps out 25+ distinct ad angles across audience segments and awareness stages.
Open the Brand page and read it. Everything is editable. If the extracted palette grabbed a stray accent color from your footer, fix it now. If there's a claim you can't legally make, add it as a hard rule. The brand kit is the input to every ad that follows, so corrections here pay off every morning after.
Step 4: Connect Slack (optional)
Everything works from the web, so this step is genuinely optional. Connecting Slack adds daily delivery to a team channel, where reacting to a concept with 🤞 generates the finished image without anyone opening the dashboard.
A dedicated #ads or #creative channel works better than #general. The team treats it as a place to browse rather than a notification to dismiss.
Step 5: Set your delivery time and wait for morning
Pick the hour that fits your team's standup or creative review. Your first batch arrives the next morning on the Ideas board, and in Slack if you connected it.
Each concept comes with its copy, its format, and the audience it targets.
What to do with each batch
The teams getting the most out of statie.sh treat each morning's batch like a five-minute creative standup:
- Skim and pick. Approve the concepts worth testing with one click on the web, or a 🤞 in Slack. statie.sh renders the finished images.
- Ship one test. A generated ad you never upload is worth nothing. Take one approved creative a week and run it against your current control.
- Correct the brand kit when something's off. If an ad misses your voice, the fix belongs in the brand kit, not in a one-off note. Edit it once and every future concept inherits the change.
Tips for better ads
- Fill in the hard rules. Claims you can't make, words you never use, competitors you won't name. Constraints improve the output more than instructions do.
- Add competitor URLs in project settings. statie.sh studies how they advertise and positions your angles against theirs.
- Let a full week run before judging the variety. The 25+ angles rotate across segments, awareness stages, and formats, so day three and day seventeen look nothing alike by design.
What's next
- Read the quick start guide for the condensed version
- Read what we mean by static ad
- Have a question? Reply in any Slack thread and it routes to us.